Women in Motorsports North America (WIMNA) has partnered with the Indianapolis Motor Speedway (IMS) and Bell Racing Helmets  to create 12 custom helmets inspired by Taylor Swift's The Eras Tour.

Eleven of the custom helmets were auctioned to support WIMNA's mission--to create more opportunities for women in motorsports--but one helmet will be given away in a sweepstakes, open now through December 13.

Those registered to attend the 2024 PRI Show, and the Women with Drive IV Summit, held in Indianapolis ahead of the 2024 PRI Show, can see the remaining helmet at the Bell Racing Helmet booth #1913.

This collaboration, supported by WIMNA, and the following female drivers including Tatiana Calderon, Jamie Chadwick, Courtney Crone, Sabré Cook, Ashley Freiberg, Pippa Mann, Taylor Reimer, Isabella Robusto, Amanda Sorensen and WIMNA co-founder Lyn St. James, aims to raise awareness and encourage women's participation in all areas of motorsport.

Each helmet, wrapped by local artists Hurricane Designs, represents a different era of Taylor Swift's music and was brought to life by the IMS design team: Lucy Laux, Shae Beechler, Mandy Walsh, Chloie Fisher, Caden Elzy and Grace Keller.

All proceeds will go to support WIMNA to create more opportunities for women in motorsports.

Click here for more information or to enter the sweepstakes.